Our first public merch drop post-rebrand. 100 pieces per item. Gone in 13 hours. Designed in collaboration with ATL legend PaperFrank, all proceeds went to ForeverFamily.
creative direction & vizid
PRIZEPICKS x SUPER SWEAT 2X25
For Super Bowl LIX we ran back our Super Sweat promotion. This year tapping into our community and running a live event in Dallas, TX.
creative direction
PRIZEPICKS x WINNER STAYS 2X25
PrizePicks’ Post Super Bowl → NBA 2ND Half Retention Campaign. Running back our most socially engaged promotions of last year.
a bit of everything
PRIZEPICKS x 2024 RECAP
If 2023 was a rocket, 2024 was interstellar. Twice as many projects, even greater creative output.
creative direction & animation
PRIZEPICKS x JINGLE HOOPS
For Holiday 2024 we wanted to give a nod to our favorite ad of all time – NBA Jingle Hoops, except this time with broken jumpers.
creative direction & VizID
PrizePicks World Championship
The 2024 PrizePicks World Championship features 12 celebrity influencers and their 12 teammates in a battle inside The Vault.
creative direction
PrizePicks x We Got You
PrizePIcks' NBA Tip Off spots – Featuring the comedic duo you never knew you needed in BigXThaPlug & BubbaDub
creative direction
PrizePicks x Run Your Game™
PrizePicks’ 2024/2025 Campaign – Featured Druski, Joe Budden, BookItWithTrent, Suga Sean O’Malley and Kyle Foregard of the Nelk Boys.
branding & 3D modeling
PRIZEPICKS x WINNER STAYS
PrizePicks’ Post Super Bowl → NBA 2ND Half Retention Campaign. The idea? Each day a member placed & won an entry they collected a custom themed Gobby to brag with.
branding & 3D Modeling
PRIZEPICKS x SUPER SWEAT
For Super Bowl LVIII we partnered with several social media influencers that placed entries to win $1,000,000 – After 4 steamy quarters two influencer took home the bag.
a bit of everything
PRIZEPICKS x 2023 RECAP
2023 was basically a blur. This project represents everything that I touched at PrizePicks during the year.
Branding
PRIZEPICKS REBRAND
In 2024 PrizePicks set out to redefine themselves in the Fantasy Sports space. The goal? Reflecting a culture at the center of ATL, Hip-Hop and B-Ball.
animation
FUBOTV x PRODUCT
Working with the product team at FuboTV we created animated hype videos to launch new product features and pitch future networks and leagues to license their content to us.
acting & animation
FUBOTV x TIKTOK
I took it upon myself during 2021 to push our TikTok creative into an area it had never done well in. UGC style content was always something we talked and with my help I increased our clicks by 40%.
scripting & animation
FUBOTV x TV SPEND
In 2021 I brought all our TV campaigns in-house at FuboTV - During this time I managed not only to keep agency costs down but maintain an insane level of efficiency with our TV spend.
a little bit of everything
RINK x FANDUEL
Work from my four + years at FanDuel. Starting as a Sr. Designer focusing on NFL Partnerships, I moved towards branding as we launch our new logo in 2016.
