PrizePicks | Brand Work

After joining PrizePicks in October of 2022, I was tasked with continuing to push the brand forward. I introduced a marker font to accompany URW DIN as well as brought emoji stickers into our creative. My main goal was to keep the creative fresh, inviting and fun while working to become the most loved DFS app. Below is just a small sample of my brand/ad work for PrizePicks.